Chance Athletics, a vibrant sporting goods company, I designed a clean and simple logo word mark. Inspired by their concept of bright colors and prints, the logo embodies their commitment to quality and standout designs. Crafted from high-quality materials, their products ensure competitive and lasting play across various sports like soccer, football, basketball, and more.
Role: Brand Identity, Logo Design
Visual mood board created for client to further solidify brand identity, color palette and voice.
The client wanted a simple logo word mark that would appeal to a broad audience range. Showing the versatility of the logo whether solid, outlined or in multiple colors.
Final logo translated onto production of hard goods, displayed for their e-commerce site.
